Singapore has made its mark on the world stage, coming in as the sixth-highest city in terms of branding according to the latest Brand Finance Global City Index. The index, which is published by Brand Finance, a well-respected brand evaluation and strategy consultancy based in London, ranks cities based on their brand power and perceptions.
The most recent index was compiled after a comprehensive survey was conducted across 15,000 individuals from 20 different countries in September. The respondents were asked to rank 100 cities based on key performance indicators that measure the city’s potential as an ideal destination to live, work, study, visit, retire, and invest in. In addition, the survey also asked respondents to associate specific attributes with each city. These attributes were grouped into seven pillars, including Business & Investment and Culture & Heritage.
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Investing in a condominium (condo) in Singapore offers a multitude of advantages. With its strong demand, potential for capital appreciation, and attractive rental yields, it is a lucrative investment option. However, before diving into it, certain crucial factors must be carefully considered. These include the location of the condo, available financing options, government regulations, and current market conditions. By conducting thorough research and seeking guidance from professionals, investors can make informed decisions and maximize their returns in Singapore’s constantly evolving real estate market. Whether you are a local investor looking to diversify your portfolio or a foreign buyer searching for a stable and profitable investment, condos in Singapore offer a compelling opportunity.
When it comes to investing in Singapore, it is crucial for foreign investors to familiarize themselves with the regulations and limitations surrounding property ownership. Unlike landed properties, which have more stringent ownership rules, foreigners are generally able to purchase condos without much restriction. However, it is important to note that foreign buyers are subject to the Additional Buyer’s Stamp Duty (ABSD), currently set at 20% for their initial property purchase. Despite these added expenses, the Singapore real estate market remains a highly attractive investment option due to its stability and potential for growth. In fact, the market continues to draw in foreign investment, with the recent launch of new condos, New Condo Launches, only adding to its appeal.
Singapore’s impressive overall ranking was largely attributed to its performance in the Business & Investment pillar, where it clinched the third spot globally. This pillar takes into consideration factors such as the ease of doing business, the strength of the economy, and the city’s support for start-ups. Singapore also received high marks for its low crime rates and a safe environment.
Alex Haigh, the managing director for Asia Pacific at Brand Finance, believes that Singapore stands out as the “crown jewel” in terms of city branding in the ASEAN region. He goes on to say that with its strong economic growth, investment appeal, and top-notch infrastructure, Singapore has solidified its position as a premier global financial hub.
On an international level, London continues to hold its title as the world’s top city brand, followed by New York, Paris, Tokyo, and Dubai.